Benfield Falcons sponsorship gets off to flying start

11th August 2011 2:54PM

Benfield’s new sponsorship agreement with Newcastle Falcons got off to a flying start when amazingly the following day the ‘Falcons 7’s’ team lifted ‘JP Morgan Premiership Rugby 7’s trophy at Twickenham Stoop !.

The Falcons triumphed live on TV in the final against Saracens and delighted their new sponsors who helped them on the way with their new team transport !

The major partnership includes the official shirt sponsorship of the Falcons 7’s team, advertising boards, joint promotions and a highly-visible jointly branded team van.

Head Coach, Alan Tait, said : “It’s great for us that a North East company like Benfield is supporting us in this the way. With long journey’s to games and venues around the region the new vehicle will ensure we arrive relaxed and refreshed ready for games and training.”

Matthew Squires, Benfield Motor Group, said : “We are delighted to team up with the Falcons, not only for the sevens finals, but as part of a long term mutually beneficial partnership. Benfield is a family owned North East business with family values and we see the Falcons as ideal commercial and community partners.

“It was great to see them wearing their Benfield branded shirts when lifting the Premiership Rugby 7’s trophy, the timing of our sponsorship announcement could not have been timed any better.”